Profile Details

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Hire Ana-Paula A.

South Africa

USD 100 /hr

Expert Nutritional Scientist | Dietary Supplement Formulator | 23 Years of Experience

Profile Summary

I am a Nutritional Scientist with over 23 years of international experience in formulating and developing evidence-based dietary supplements for the UK, EU, and global markets. I hold an MSc in Holistic Health & Nutrition Education (USA) and a BSc in Nutritional Science (UK), and have led the development of more than 100 supplement products across a wide range of health categories. My expertise lies in bridging scientific research, regulatory compliance, and commercial strategy to help brands create products that are clinically credible, market-ready, and compliant with regulations. Specialisations include: Custom formulation (capsules, powders, gummies, effervescents, syrups) Ingredient evaluation, sourcing & dose justification Scientific substantiation of health claims (EFSA & UK) Label & packaging compliance (GMP, UK FSA) Product copy & evidence-led consumer education Qualifications: - MSc. Holistic Health & Nutrition Education (USA) - BSc. Nutritional Science (UK) - Marketing Management (South Africa) I regularly attend Vitafoods Europe to stay on top of industry innovation, and I’m a clinical evidence reviewer for the Nutrition Evidence Database (NED), affiliated with BANT UK. I work with health brands, manufacturers, contract research organisations, and startups seeking expert guidance on nutraceutical innovation, regulatory frameworks, and scientific integrity.

Subject Matter Expertise

• ★ Nutraceuticals
• ☆ Nutrition Science
• ☆ Formulation

Services

• Writing
• Research
• Consulting
• Product Development

Writing Medical Writing, Technical Writing

Research Market Research, User Research, Fact Checking, Gray Literature Search, Systematic Literature Review

Consulting Digital Strategy Consulting, Healthcare Consulting

Product Development Formulation, Product Evaluation, Material Sourcing, Concept Development

Work Experience

R&D Marketing Manager

Kenzahealth

August 2002 - January 2021

R&D Marketing Manager

Kenzahealth

August 2002 - January 2021

Brand Manager

Vital Health Foods

April 2000 - July 2002

Brand Manager

Vital Health

April 2000 - July 2002

Brand Manager

Spur Corporation

April 1998 - March 2000

Brand Manager

Soup Corporation

February 1998 - March 2000

Education

MSc. Holistic Health and Nutrition Education

Hawthorn University

May 2019 - December 2020

MSc. Holistic Health and Nutrition

Hawthorn University

May 2019 - December 2020

BSc. Nutritional Science

Middlesex University

2014 - 2018

BSc. Nutritional Science

Middlesex University

March 2014 - November 2017

Marketing Management

Witwatersrand Technikon

February 1993 - December 1996

Marketing Management

Witwatersrand Technikon

1993 - 1996

Certifications

• MSc. Holistic Health and Nutrition Education

  Hawthorn University

  https://anaatnutrition4you.com/wp-content/uploads/2021/10/MSc-NE.pdf

  January 2020 - Present

• Health Coaching

  Health Coaches Academy

  https://anaatnutrition4you.com/wp-content/uploads/2021/10/Ana-Paula-Agrela.pdf

  December 2018 - Present

• BSc. Nutritional Science

  Middelsex University

  https://anaatnutrition4you.com/wp-content/uploads/2021/10/BSc.NS-.pdf

  April 2018 - Present

• Marketing Management

  Witwatersrand Technikon

  https://anaatnutrition4you.com/wp-content/uploads/2021/10/Marketing-Management.pdf

  December 1996 - Present