Profile Details

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Hire Dr. Vinicius C.

Mexico

USD 120 /hr

PhD. in Digital Communication | Expert in Artificial intelligence for Communication, Digital Culture and Society

Profile Summary

Vinicius Covas is a Doctor in Communication recognized for his ability to bridge academic research and practical implementation through a proactive, entrepreneurial approach. His expertise lies in developing actionable frameworks that address complex challenges in digital environments, making his work highly relevant to both academic institutions and industry leaders. His doctoral research, "Hypermediations in Digital MOOC Interfaces: Cognitive Experience as Reception of Uses and Gratifications from the Cultural Context of the Human Person," provides a groundbreaking analysis of how cultural and cognitive factors influence user engagement with educational platforms. By introducing practical models to optimize human-computer interaction, his work contributes to advancing the fields of digital communication and educational technology. Building on his academic foundation, Covas holds a Master’s degree in Managing Entertainment Companies from Anáhuac University, where he developed the Covas Model—a pioneering, user-centric business framework designed for highly competitive and rapidly evolving digital markets. This model showcases his ability to translate theoretical insights into innovative solutions with real-world applications. Vinicius Covas integrates his research and strategic expertise to offer transformative approaches in communication, business innovation, and digital transformation. His contributions are particularly valued by research institutions, universities, and companies seeking a forward-thinking PhD professional who excels in applying academic rigor to solve pressing challenges in the digital landscape.

Subject Matter Expertise

• ☆ Cross Cultural Communication
• ☆ Media Studies
• ☆ Communication Theory
• ☆ Consumer Products
• ☆ Business Strategy
• ☆ Business Education
• ☆ Small Business
• ☆ Entrepreneurship
• ☆ Marketing Strategy
• ☆ Digital Marketing
• ☆ Advertising

Services

• Research
• Consulting

Research Market Research, User Research

Consulting Business Strategy Consulting, Go-to-Market Strategy Consulting, Digital Strategy Consulting

Work Experience

Profesor

Anáhuac University

January 2021 - Present

Education

Doctor in Communication (Faculty of Communication)

Anahuac University

January 2018 - November 2024

Certifications

• Doctorate in Communication

  Anáhuac University

  January 2018 - December 2024

Publications

JOURNAL ARTICLE

Vinicius Covas Alves(2020). Estudio sobre el uso de la gamificación en plataformas de e-learning: teorías de comportamiento, tasas de participación y experiencias de uso . Sintaxis. 1. (5). p. 128--147. Universidad Anahuac Mexico