Profile Details

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Hire Kumud S.

United Arab Emirates

USD 100 /hr

Research & strategy consultant; 30+ years of experience. Data search, analysis and reporting expertise. Content writer.

Profile Summary

Director of a research and consultancy services firm. An economics graduate with an MBA degree, Kumud has over 30 years of work experience in the fields of advertising, media, research and consulting. Kumud has experience and expertise in qualitative and quantitative research, both primary and secondary. She has undertaking varied projects across diverse industry sectors, ranging from agribusiness to aviation, education to tourism. She has a particular interest in the future of entrepreneurship, health & wellness, education and tourism sectors. She is a professional speaker, seminar and workshop leader, and provides training in market research, survey and questionnaire design, customer and market segment and strategy development. She has written several reports and articles for worldwide organizations.

Subject Matter Expertise

• ★ Data Analysis
• ★ Survey Design & Methodology
• ☆ Journalism
• ☆ Consumer Behavior & Theory
• ☆ Sales & Marketing

Services

• Writing
• Research
• Data & AI

Writing Technical Writing, Newswriting

Research Market Research, Feasibility Study, Fact Checking, Gray Literature Search, Systematic Literature Review, Secondary Data Collection

Data & AI Statistical Analysis, Data Visualization

Work Experience

Director

Market Vision Research & Consulting

September 1997 - Present

Education

MBA

Indian Institute of Management Calcutta (IIMC)

July 1979 - May 1981

PG in Business Management (MBA)

Indian Institute of Management

July 1979 - May 1981

Certifications

• Certification details not provided.

Publications

REPORT

World Tourism Organization and World Tourism Cities Federation (2018), UNWTO/WTCF City Tourism Performance Research, UNWTO, Madrid.