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Contact Keisha A.

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Profile Details

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USD 75 /hr

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Hire Keisha A.

United States

USD 75 /hr

Industry Research & Innovation Strategy | Digital Operations & Org Psychology Expert | Evidence-Based Solutions

Profile Summary

Bridging Creative Innovation with Evidence-Based Strategy to Transform Organizations

With 15+ years driving digital transformation for Fortune 500 companies and tech startups, I specialize in translating operational ambiguity into strategic advantage. My unique approach combines rigorous industry research with creative problem-solving to deliver measurable results that matter.

What I Deliver:

Comprehensive industry research and competitive analysis reports
Innovation strategy roadmaps for emerging technologies and AI integration
Digital transformation assessments and implementation plans
Organizational effectiveness audits and optimization strategies
Change management frameworks for technology adoption
Customer experience and engagement strategy development
Data-driven insights for operational efficiency improvements

Proven Impact:

Drove 45% YoY growth in site conversions through strategic optimization
Achieved 95% employee engagement through organizational restructuring
Led $16M system implementations while maintaining business continuity
Increased CTRs by 15% and conversions by 30% through data-backed strategies
Reduced contract processing time by 30% through process optimization
Decreased pain point resolution time by 20% via streamlined operations

My Expertise Spans:

Industries: E-commerce, B2B/B2C Retail, SaaS, Tech Startups
Research: Market analysis, trend forecasting, competitive intelligence, consumer behavior
Strategy: Digital operations, omni-channel marketing, brand experience, innovation roadmapping
Psychology: Currently pursuing PhD in I/O Psychology, bringing academic rigor to organizational challenges

I excel at navigating the intersection where human creativity meets technological possibility. Whether you need deep industry research, strategic recommendations for navigating AI integration, or evidence-based solutions for organizational pain points, I bring both Fortune 500 sophistication and startup agility to every engagement.

Ideal Projects:

Industry landscape analysis and trend reports
Innovation strategy development for creative industries
Digital transformation roadmaps
Organizational culture assessments
Future of work research and strategy
AI integration planning for creative professionals

Let's collaborate to transform your challenges into competitive advantages.

Subject Matter Expertise

Services

Writing
Research
Consulting

Writing Copywriting, General Proofreading & Editing

Research Market Research, User Research, Gap Analysis, Gray Literature Search, Scientific and Technical Research, Secondary Data Collection

Consulting Go-to-Market Strategy Consulting, Digital Strategy Consulting, Operations Consulting

Work Experience

Business Operations Consultant | Tech Startup Scale-Up Specialist

Varis, LLC

January 2022 - March 2024

eComm Marketing Consultant | Web Operations

Office Depot, LLC

October 2019 - January 2022

eComm Analyst | On-Site Search & Navigation

Office Depot, LLC

October 2016 - October 2019

eComme Analyst | Content Management

Office Depot, LLC

June 2015 - October 2016

Marketing/Publicist & Program Assistant

B Unlimited, LLC

August 2014 - March 2015

Marketing Specialist

Murray Law, P.A.

February 2014 - May 2014

Digital Marketing Specialist

Optimum Seven

November 2013 - January 2014

Corporate Communications

SAP Latin America & Caribbean Region

June 2012 - October 2013

Closing Administrator, Mergers & Acquisitions

SBA

March 2010 - June 2012

Education

PhD, Philosophy - Industrial Organizational Psychology

Walden University

January 2025 - Present

MS, Industrial Organizational Psychology: General Studies

national university

January 2018 - November 2022

MS, Mass Communication/Media Studies: Global Strategic Communication, Creative Track

Florida International University

March 2013 - June 2014

BA, Multimedia Studies: Multimedia Journalism

Florida Atlantic University

January 2006 - June 2010

Certifications

Women's Leadership Accelerator

BKN Leadership Intelligence

November 2024 - Present
Digital marketing

UNIVERSITY OF SOUTH FLORIDA

September 2021 - Present

level-one heading

Industry Research & Innovation Strategy | Digital Operations & Org Psychology Expert | Evidence-Based Solutions

Business Operations Consultant | Tech Startup Scale-Up Specialist

Varis, LLC

eComm Marketing Consultant | Web Operations

Office Depot, LLC

eComm Analyst | On-Site Search & Navigation

Office Depot, LLC

eComme Analyst | Content Management

Office Depot, LLC

Marketing/Publicist & Program Assistant

B Unlimited, LLC

Marketing Specialist

Murray Law, P.A.

Digital Marketing Specialist

Optimum Seven

Corporate Communications

SAP Latin America & Caribbean Region

Closing Administrator, Mergers & Acquisitions

SBA

PhD, Philosophy - Industrial Organizational Psychology

Walden University

MS, Industrial Organizational Psychology: General Studies

national university

MS, Mass Communication/Media Studies: Global Strategic Communication, Creative Track

Florida International University

BA, Multimedia Studies: Multimedia Journalism

Florida Atlantic University

Women's Leadership Accelerator

BKN Leadership Intelligence

Digital marketing

UNIVERSITY OF SOUTH FLORIDA