{"id":2163,"date":"2017-05-19T13:53:21","date_gmt":"2017-05-19T13:53:21","guid":{"rendered":"https:\/\/www.kolabtree.com\/blog\/?p=2163"},"modified":"2021-09-27T08:57:02","modified_gmt":"2021-09-27T08:57:02","slug":"secondary-market-research","status":"publish","type":"post","link":"https:\/\/www.kolabtree.com\/blog\/it\/secondary-market-research\/","title":{"rendered":"Ricerche di mercato secondarie: Come renderla pi\u00f9 efficace?"},"content":{"rendered":"<p>Secondary market <a href=\"https:\/\/www.kolabtree.com\/blog\/it\/ensuring-reproducibility-in-ai-driven-research-how-freelance-experts-can-help-in-biotech-and-healthcare\/\">ricerca<\/a> is acquiring prime importance for organizations to stay up to date with the latest scientific developments, product innovations and current industry practices. R&amp;D divisions of businesses\u00a0need, in particular, to keep themselves and their teams up to speed with the market trends and research. Information compiled by government bodies, trade associations, educational institutions, as well as news articles, books, peer-reviewed research papers and encyclopedias constitute secondary research sources.\u00a0Secondary research is cost-effective, easy-to-use and offers precious insights, when obtained from validated and reliable sources. \u00a0While primary research refers to new data obtained directly by the researcher through experiments, surveys, etc., secondary market research refers to information that&#8217;s already been researched for another purpose and is publicly available.<\/p>\n<p>Lo svantaggio principale dei rapporti di ricerca secondaria \u00e8 che possono essere di dubbia qualit\u00e0, se non pubblicati da una fonte convalidata. Ecco alcune delle sfide che si possono affrontare quando si usano fonti di ricerca secondaria, e come possono essere risolte lavorando con specialisti.<\/p>\n<p><strong>La ricerca secondaria pu\u00f2 essere obsoleta, imprecisa o di parte.<br \/>\n<\/strong>I dati secondari possono non essere sempre affidabili - la qualit\u00e0 dei dati dipende dall'editore, dalla data di pubblicazione, dai parametri dello studio di ricerca primaria e dalle loro definizioni, ecc. Alcune fonti secondarie possono affrontare solo aspetti specifici di un prodotto o di uno studio, in modo da promuovere un prodotto specifico. Il vantaggio di lavorare con\u00a0<a href=\"https:\/\/www.kolabtree.com\/services\/Secondary-Research\/\">esperti di ricerche di mercato freelance<\/a> che sono essi stessi scienziati \u00e8 che:<br \/>\na) \u00e8 probabile che siano loro stessi aggiornati sugli ultimi sviluppi, dato che la ricerca costituisce una parte fondamentale del loro lavoro<br \/>\nb) non sono affiliati a una particolare azienda o organizzazione, quindi le possibilit\u00e0 di ottenere un rapporto imparziale sono molto pi\u00f9 alte<\/p>\n<p>Per esempio, un'azienda che ha bisogno di capire come ottimizzare i suoi processi di trattamento delle acque reflue pu\u00f2 assumere un ingegnere ambientale qualificato per compilare un rapporto con le ultime pratiche e ricerche in corso.<\/p>\n<p><strong>Le ricerche scientifiche di mercato non sono facilmente disponibili.<br \/>\n<\/strong>Mentre \u00e8 relativamente pi\u00f9 facile per le aziende ottenere rapporti standard di ricerca di mercato che riguardano le tendenze del business, i rapporti di ricerca scientifica sono molto pi\u00f9 difficili da raggiungere. Un'azienda come Unilever pu\u00f2 avere bisogno di uno specialista per valutare le ultime innovazioni o i protocolli di processo. Allo stesso modo, un imprenditore pu\u00f2 avere bisogno di un esperto che compili e analizzi un prodotto non solo dal punto di vista del business ma anche da una prospettiva scientifica\/tecnologica. Assumere uno specialista freelance o un esperto in materia pu\u00f2 aiutare a<a href=\"https:\/\/www.kolabtree.com\/blog\/secondary-market-research\/\"> l'accesso a rapporti di alta qualit\u00e0<\/a> dagli stessi scienziati ed esperti in materia.<\/p>\n<p><strong>I rapporti di ricerca secondaria non sono personalizzati.<br \/>\n<\/strong>I rapporti sulle ricerche di mercato non sono sempre fatti su misura per soddisfare le esigenze individuali. Tuttavia, lavorare con uno specialista ti d\u00e0 la flessibilit\u00e0 di ottenere rapporti su misura per le tue esigenze e formati. Il pool globale di scienziati di Kolabtree lavora con i clienti per rispondere a domande specifiche relative alla loro ricerca e assicurarsi che la modalit\u00e0 di consegna sia in linea con le aspettative del cliente.<\/p>\n<p>La ricerca secondaria pu\u00f2 costituire la base delle decisioni chiave. Un'accurata ricerca di mercato forma la base su cui possono essere costruite nuove idee. Stare al passo con gli ultimi avvenimenti del settore, le ricerche pi\u00f9 recenti e la compilazione di tutta la letteratura relativa all'area tematica di interesse aiuta a guidare le organizzazioni nella giusta direzione. Chi pu\u00f2 darvi un'idea migliore delle ultime ricerche su un argomento se non gli scienziati stessi?<\/p>","protected":false},"excerpt":{"rendered":"<p>Secondary market research is acquiring prime importance for organizations to stay up to date with the latest scientific developments, product innovations and current industry practices. R&amp;D divisions of businesses\u00a0need, in particular, to keep themselves and their teams up to speed with the market trends and research. Information compiled by government bodies, trade associations, educational institutions,<\/p>\n<div class=\"read-more\"><a href=\"https:\/\/www.kolabtree.com\/blog\/it\/secondary-market-research\/\" title=\"Per saperne di pi\u00f9\">Per saperne di pi\u00f9<\/a><\/div>","protected":false},"author":12,"featured_media":2168,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[435],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v20.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Secondary market research: How can you make it more effective? - The Kolabtree Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kolabtree.com\/blog\/it\/secondary-market-research\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Secondary market research: How can you make it more effective?\" \/>\n<meta property=\"og:description\" content=\"Secondary market research is acquiring prime importance for organizations to stay up to date with the latest scientific developments, product innovations and current industry practices. R&amp;D divisions of businesses\u00a0need, in particular, to keep themselves and their teams up to speed with the market trends and research. Information compiled by government bodies, trade associations, educational institutions,Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kolabtree.com\/blog\/it\/secondary-market-research\/\" \/>\n<meta property=\"og:site_name\" content=\"The Kolabtree Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/kolabtree\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-19T13:53:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-27T08:57:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kolabtree.com\/blog\/wp-content\/uploads\/2017\/05\/office-594132_1920.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ramya Sriram\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@kolabtree\" \/>\n<meta name=\"twitter:site\" content=\"@kolabtree\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ramya Sriram\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Secondary market research: How can you make it more effective? - The Kolabtree Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.kolabtree.com\/blog\/it\/secondary-market-research\/","og_locale":"it_IT","og_type":"article","og_title":"Secondary market research: How can you make it more effective?","og_description":"Secondary market research is acquiring prime importance for organizations to stay up to date with the latest scientific developments, product innovations and current industry practices. R&amp;D divisions of businesses\u00a0need, in particular, to keep themselves and their teams up to speed with the market trends and research. 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